Social Media Strategies to Create Community Behavioral Health Change

This webinar will present some best practices and examples of social media strategies in order to create change in community behavioral health. The key guiding concept for this presentation will be “Focus, Grab Attention, Engage, and Take Action” from The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change. Jennifer Aaker, Andy Smith with Carlye Adler (2010)

Presented by Jessica Tess

Jessica is the Communications and Social Media Specialist for CAPE. She is finishing her MA in Critical Studies in Literacy and Pedagogy in the Writing, Rhetoric, and American Cultures Department at Michigan State University.

Created by Beth Raney

Primary Audience: Not Set