Sessions Tagged With 'seo'

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Getting Found: The Basics of Search Engine Optimization

Thursday, May 31, 2012 at 9:30 am EDT - Presented by Wright Frazier

Your website might contain the cure for cancer, but it won’t matter a bit if no one can find it. This presentation will focus on the basics of search engine optimization (SEO), covering the do’s, the don’ts and best practices for how to get found by Google, Bing, Yahoo and...

Writing Discoverable Online Content

Thursday, August 25, 2011 at 12:00 pm EDT - Presented by Craig Wood, Amy Hays

It is no longer enough just to offer online content. The tremendous competition for the online customer base makes getting discovered in search engines harder and harder. To be competitive, the content must be unique, compelling, and useful — that is, content that evokes a...